Author Archives: Simon Beer

About Simon Beer

After completing a degree in Electronic Imaging and Media Communication Simon spent three years within a UK-top-100 PR agency working with a portfolio of clients at a national level. This has been followed with over 5 years at Big Wave Media - a UK marketing agency providing creative marketing solutions for the sport, leisure, arts and entertainment sectors. With a wide variety of marketing experience Simon's main project areas include digital marketing via Social Media and eMarketing, PR and Account Management. Freelance work includes: Press release and copy writing.

Six steps for leisure facilities to engage professionals on LinkedIn

Posted on May 16, 2012 by Simon Beer

We find that LinkedIn is often overlooked by leisure facilities as a tool that can be used to engage their customer base. It is often thought that the social media platform is only for business to business. However, this could … Continue reading →

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Seven steps leisure facilities can take to engage with customers using Twitter

Posted on May 9, 2012 by Simon Beer

Just like Facebook, Twitter provides an ideal channel for leisure facilities to engage their current and potential customer base. Twitter is a micro message instant chat network that is growing fast. It has over 200 million users – 50 million … Continue reading →

Posted in Facebook, Leisure, Social Media, Uncategorized | Leave a comment

Eight steps leisure providers can take to engage with customers using Facebook

Posted on April 26, 2012 by Simon Beer

Facebook provides an ideal channel where leisure providers can engage with current and potential members. However, Facebook offers so many options, it can seem a bit daunting to know where to start. We thought we would help by narrowing it … Continue reading →

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7 simple ways leisure facilities can engage with customers using social media

Posted on April 16, 2012 by Simon Beer

Social media provides an ideal channel for leisure facilities  to use to engage with their current and potential member base. However, there are so many things you can do using social media, knowing where to start can seem a bit … Continue reading →

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Are you ready for the layout changes to Facebook Business Pages?

Posted on March 29, 2012 by Simon Beer

Facebook business pages will automatically switch to a new page layout tomorrow (30 March 2012). What this means for your page is that you’ll need to adjust the size of some of your existing images and add some new ones. … Continue reading →

Posted in Branding, Creative Design, Facebook, Social Media | Leave a comment

Why leisure facilities should use Social Media to engage with members

Posted on February 28, 2012 by Simon Beer

There are many reasons why leisure facilities could be using social media to engage with  member bases online. The first is the sheer volume of present and potential members that use this form of communication. Over half the UK population … Continue reading →

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Target adult non-swimmers with free analysis of your market

Posted on January 9, 2012 by Simon Beer

Following recent news reports and with the launch of the Bigsplash campaign to get adults swimming Big Wave Media is offering ‘Big Solution‘ leisure clients free adult non-swimmer analysis of their market to determine the potential number of non-swimming adults … Continue reading →

Posted in Demographics, Leisure, Reporting, Swimming | Tagged , , , , , , , , , | Leave a comment

LinkedIn Polls and the Wonder Lab

Posted on December 20, 2011 by Simon Beer

LinkedIn Group Polls rolls out this week and looks to be a great addition to the Group setup by allowing moderators the ability to ask members questions through a nifty app. For some groups this could be a great tool … Continue reading →

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Have you seen our Billboards?

Posted on November 18, 2011 by Simon Beer

If you’re Exeter based you may have seen our exciting new advertising campaign. We’ve taken over some billboards and bus shelters around the City. Here’s a snapshot…

Posted in Advertising, Branding, Business Development, Creative Design, Demographics, Reporting | Tagged , , , , , , , , | Leave a comment

Facebook Discussions Tab

Posted on November 3, 2011 by Simon Beer

Facebook announced recently that it was to be removing the discussions app from pages as of October 31st 2011. At the time of writing the app is still live on a great number of pages suggesting that the removal is … Continue reading →

Posted in Facebook, Social Media | Leave a comment