Here’s our presentation slides from the SOS Breakfast Club presentation at Living Coasts, Torquay, (Feb 2014).
Download the pdf of slides here
At the breakfast club event we talked about the traditional marketing mix (think radio, newspaper, TV) and this presentation then picks up with digital and looking at how Google has influence and tools in this arena.
There are a multitude of Google products that can compliment your marketing mix and we looked at a few of these.
The presentation title also opened a more philosophical debate about the presence, growth and depth of Google that we touch on towards the end.